About us

We are Wave — a people-powered agency built to help brands thrive where it matters most: at the moment of consumer connection. 

About
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Our story

Since our launch in 2017, we’ve navigated huge shifts in how brands, retailers, and consumers interact.From the rise of digital-first shopping to evolving customer expectations and new recruitment models, we’ve adapted every step of the way to stay ahead — and to keep our clients ahead too. 

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What’s never changed is our belief that growth comes from experiences that matter. That’s why we design flexible, insight-led solutions that combine sales, staffing, creative, and execution under one roof. The result? Seamless campaigns that drive measurable impact. 

At the heart of Wave are our people. From our in-house teams to our nationwide community of brand talent, we bring energy, expertise, and a commitment to service excellence. Together, we deliver not just campaigns, but outcomes — helping brands build stronger advocacy, loyalty, and sales. 

Our team

Meet the people who lead Wave:

Linda Gallagher
Linda Gallagher

Managing Director
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Charlotte Liddiard
Charlotte Liddiard

Head of Experiential
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Gavin Veevers
Gavin Veevers

Account Manager
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Will Wilkinson
Will Wilkinson

Account Manager
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Our clients

If you’re looking for a partner to transform consumer engagement into lasting brand performance, you’ve found it. 

Get in touch

If you need an agency to deliver activities for your brand, please contact us for a chat.

Get in touch
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